redpepper Integrated Ad Agency

Sleep? What, Sleep?

If you haven’t heard us talk about this, you probably haven’t spent enough time at redpepper. CreateAthon is our annual, 24-hour creative blitz during which we work nonstop (and nonpay) for some very deserving local charities.

CreateAthon 2011 Results

In 2011, we decided we needed to do more to truly tell the stories of the chosen non-profits. While all our previous CreateAthon work had certainly made a difference, we knew there was a better way to capture the heart of what these organizations were doing and help them better connect with their audience. We upped the ante and tacked on the challenge of writing, shooting and editing full videos for each non-profit within the mere 24 hour time frame. Below you'll find the incredible results, filled with the most heart and hard work we've ever given.